As a research scientist, Prof. Michael Tirant developed an interest in chronic skin conditions due to a close friend’s ongoing battle with psoriasis. Her struggle to find long-term relief highlighted how little was known about the condition at the time, especially in regards to its triggers.

This marked the beginning of 30+ years of research into chronic skin conditions, with a focus on the initiating factors (primary triggers) as well as exacerbating factors (secondary triggers) that cause skin conditions to flare.

As a result of his research and further specialisation into clinical care, Prof. Michael Tirant opened the Psoriasis and Skin clinic in 1998. Expansion quickly followed, with a total of 20 associated clinics opening throughout Australia, New Zealand and Vietnam. All clinics dispense Dr. Michaels and Seloderma product ranges, which were developed in accordance with Prof. Michael Tirant’s research findings on effective nutritional and herbal bioactive treatments for various skin conditions. The efficacy of these products has been validated by multiple, independent, clinical trials run by eminent dermatologists worldwide.